COPPA Rules In 2017
Websites that are targeted towards children under the age of 13 or that knowingly collect information from children under the age of 13 must comply with the Federal Trade Commission (FTC) COPPA rules (technically, the “COPPA Rule”). I have posted a few prior articles explaining the basics behind COPPA compliance and updates to the COPPA rules that came about in 2013. As a refresher, here are several steps website operators should follow to ensure they are following the basic COPPA rules established in the beginning.
AdWords Trademark Infringement
Lead generation companies use both registered and unregistered trademarks of their client’s competitors in Adwords sponsored ad campaigns online. It is happening in many industries and is wide-spread. Seemingly, these lead generation companies, on behalf of third party competitors, are essentially using the brand names and related search terms of their client’s competitors as the campaign keyword(s) to promote traffic to their website through sponsored ads. When searching the keyword or keyword phrase on Google, Bing or Yahoo, for example, the sponsored ad and corresponding website appears at or near the top of page in the paid search engine results. The website operators in question are targeting your business’s brand in an effort to siphon the existing goodwill from your business.
The problem, of course, is that these actions may in fact be actually misleading some visitors of the website that have conducted a search online for your […]
Business Check Fraud
Your company can be held liable for business check fraud losses that third parties incur from honoring counterfeit checks and legitimate checks which have been “stopped” by your business. The law protects any third parties who honor and cash any checks presented to them where such parties are considered to be a ‘Holder in Due Course’. This protection spells big trouble for unwitting businesses here in Illinois and in other states that have adopted the Uniform Commercial Code, or have adopted similar protections.
What is a ‘Holder in Due Course’…in Layman’s Terms?
A Holder in Due Course (HIDC) is a defined person or entity under the Uniform Commercial Code (UCC) that is afforded significant legal protections when presented with a a seemingly legitimate check. Unfortunately for businesses, especially small business, an HIDC significantly impacts the business’s liability for check fraud and the checks it issues!
In simple terms, a Holder in […]