FTC Legal Compliance!
Any business or individual engaged in Internet advertising must have a basic understanding of the laws surrounding customer testimonials and product endorsements. New businesses tend to throw up any endorsement they can get without understanding the legal consequences of doing so blindly. The bottom line is that you or y [...]
You or your business can be liable for violating state consumer protection laws. All states have laws governing deceptive and fraudulent business practices and most have adopted the Uniform Deceptive Trade Practices Act. The UDTPA is essentially the state level version of the FTC Act. You should pay attention and be concerned with state laws [...]
Understanding the Process: How the FTC Takes Action
The FTC will go after website operators who advertise on a national level if any advertisement(s) represents a pattern of deception rather than an individual dispute with a consumer or another business. The FTC focuses most of its attention upon potential health related claims, claims that c [...]
Billing & Shipping Practices Liability
When it comes to your online billing and shipping practices, the bottom line is you need to avoid deceptive practices. Liability can be triggered for deception under both FTC and state consumer protection statutes. Some states have specific statues dealing with deceptive online billing practices, a [...]